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017 Giorgio Armani

Armani Sì stand in Tangier

Fig. 01Armani Sì stand: a large “S” and graduated red backdrop, in the mall.

A stand for Giorgio Armani’s Sì fragrance in a Tangier shopping mall, October 2025: a large “S” on red, then an enhanced version with gold slats and raised lettering in November.

01What we did

The floor was laminated in the workshop in mid-October. Two claddings followed to drawing, in late October and mid-November: a grooved panel and raised “Sì” lettering, made in the workshop before installation.

03Images

Fig. 02In the workshop: raised “Sì” lettering on a grooved panel.
Fig. 03Enhanced version: gold slats and raised lettering.

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